Social media has reshaped how we connect, communicate, and even create careers. But what does it mean to turn an online profile into something larger: an audience, a brand, a live experience?

Join Talent Manager Lara McLaren plus other creators and industry voices to explore how digital influence translates into real-world impact. From brand collaborations to community-building, from cultivating trust to filling seats at live events, our speakers will unpack both the opportunities and the challenges of living in a world where personal profiles can become powerful platforms.
Whether you’re a creator yourself or simply curious about the culture of online influence, join us for an engaging conversation about the shifting relationship between the digital and the physical, and the new possibilities at their intersection.