Following its release in 2010, Fruit Ninja dominated the front page of the App Store worldwide. Eagerly downloaded onto every iPod touch, Fruit Ninja saw a cumulative 1.5 trillion pieces of fruit sliced in the first two years of release only. Today, the infamous mobile game boasts over a billion downloads, but slightly lesser known is the game's unlikely beginnings at a small Queensland game studio in the hands of designer Luke Muscat. 

From classics like Fruit Ninja, Jetpack Joyride and Landsliders right up to his work today, join Luke fresh from the release of his latest game Feed the Deep, for an in-depth exploration of his journey as a game designer. Discover the inspirations that fuel Luke's creativity, his design philosophy and his approach to building games that capture the imagination of millions. This session is a must-see for game enthusiasts, aspiring developers, and anyone curious about what makes a game popular.